Empowering Future Champions: Ajinomoto (Malaysia) Berhad Expands Sports Nutrition Awareness Project to Malaysia Terengganu Sports School

KUALA LUMPUR, 9 October 2024 ― Ajinomoto (Malaysia) Berhad (AMB) has expanded its Sports Nutrition Awareness Project to the Malaysia Terengganu Sports School (SSMT) as part of the Ajinomoto Group's Creating Shared Value (ASV) initiative. This expansion aims to promote the health and well-being of student-athletes, helping them achieve ‘VICTORY’ through better nutrition.

The project was recently launched and officiated by Mr. Jalaluddin Ismail, Deputy Director of the Student Development and School Management Sector, Mr. Asmadi Abdullah, School Liaison Officer, Kuala Nerus District Education Office, Mrs. Rosmawati Ismail, Principal of SSMT, alongside Mr. Riichiro Osawa, AMB’s Chief Executive Officer/Managing Director; Mrs. Noriko Fujimoto, AMB’s Chief Sales & Marketing Officer.  

SSMT is the fourth national sports school to benefit from this initiative, which began in 2019 at Bukit Jalil Sports School (BJSS). The project expanded to Malaysia Pahang Sports School (SSMP) in 2022 and Sabah Malaysian Sports School (SMSS) in 2023, with strong support from the Ministry of Education Malaysia (MOE).

To date, the project has reached over 1,200 student-athletes from BJSS, SSMP, and SSMS. These student-athletes have been educated on sports nutrition through health talks by nutritionists, Winning Meals Kachimeshi® servings, and an information corner set up by AMB.

Through this collaboration, AMB aims to further benefit more student-athletes by promoting balanced diets and healthier eating habits. AMB remains dedicated to fostering sportsmanship and empowering young athletes to achieve their peak performance in sports tournaments, striving for ‘VICTORY’ through “Eat Well, Live Well.".

For more information about the Sports Nutrition Awareness Project, please visit Ajinomoto Malaysia's website.